Details

Digital Transformation Now!

Guiding the Successful Digitalization of Your Business Model
SpringerBriefs in Business

von: Daniel R. A. Schallmo, Christopher A. Williams
64,19 €
Verlag:	Springer
Format:	PDF
Veröffentl.:	12.01.2018
ISBN/EAN:	9783319728445
Sprache:	englisch

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Beschreibungen

Titelbeschreibung

<div><div><div>Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today’s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.<br/></div></div></div>

Inhaltsverzeichnis

Introduction,- History of Digital Transformation.- Digital Transformation of Business Models.- Selected Examples Demonstrating the Digital Transformation of Business Models.- Existing Approaches.- Roadmap for the Digital Transformation of Business Models.- Summary.

Autorenportrait

Daniel R. A. Schallmo is an economist, management consultant, lecturer, and author. He is a professor at the Ulm University of Applied Sciences (Germany) and is Director of the private institute for Business Model Innovation. His research focuses on the digital transformation of business models and the development, and application of methods to innovate business models, mainly in business-to-business markets.<div><br/></div><div>Christopher A. Williams is a learning scientist, consultant, author, and former professional basketball player. He is currently completing his Ph.D. in the field of learning sciences at Ulm University of Applied Sciences (Germany). He holds a B.A. in Communication, a MBA in General Management and a M.A. in Learning, Technology and Education from the University of Nottingham. His research focuses on learning and instruction, human resources management, and corporate communication.<div><br/></div></div>

Sonderbeitrag

Offers a clear road map for quick digitalization of businesses. Outlines best-practices of successful real-world digital business models. Provides an overview of innovation activities and tools.

Verkaufsargumente

Offers a clear road map for quick digitalization of businesses<div>Outlines best-practices of successful real-world digital business models</div><div>Provides an overview of innovation activities and tools</div>