Business Networking For Dummies

Business Networking For Dummies

1. Aufl.

von: Stefan Thomas

11,99 €

Verlag: For Dummies
Format: EPUB
Veröffentl.: 17.03.2014
ISBN/EAN: 9781118833346
Sprache: englisch
Anzahl Seiten: 320

DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.


Grow your business, build your career, find more customers, and build a valuable support network of likeminded business people. Networking is a crucial skill for all professionals and business owners. Quite simply, it’s a fast and effective way to build your business or career - and excellent networking skills will set you apart from the competition. Business Networking For Dummies shows you how to get the most out of networking - both online and offline. With Business Networking For Dummies, you’ll learn to: Use business networking to grow and develop your business Find the right platform or platforms to build your own network and ‘assemble your crowd’ Pitch yourself and your business with confidence Get the most out of face-to-face networking events - including valuable tips on presentation skills and sound bites! Join up your ‘real life’ and online networking Measure your networking success Follow up with new contacts successfully “This is a cornerstone book for anyone involved in running a smaller business and wishing to deploy networking as an enquiry source. It is clear, concise and provides a complete education for succeeding in, what is for some, a difficult environment." Ben Kench, Leading UK sales trainer and business growth specialist "I’ve read this entire book from start to finish and so should you because, when you know what you’re doing, business networking does work, and by following the blueprint that Stef has set down for you: first you’ll learn, then you’ll earn.” Brad Burton, Managing Director, 4Networking Ltd.
Foreword xv Introduction 1 Part I: Getting Started with Business Networking 5 Chapter 1: Getting to Grips with Networking Basics 7 Chapter 2: Exploring Dif ferent Aspects of Networking 23 Chapter 3: Setting (Realistic) Expectations 39 Chapter 4: Making Use of Networking Organisations 47 Chapter 5: Networking at Trade Shows 65 Part II: Face-to-face Networking 73 Chapter 6: Attending Networking Meetings 75 Chapter 7: Making Connections in Open Networking 91 Chapter 8: Nailing the Introductions Round 103 Chapter 9: Handling One-to-Ones 127 Chapter 10: Breezing Through the Ten-Minute Speaker Slot 137 Chapter 11: Following Up 155 Part III: Networking Online and Using Social Media 171 Chapter 12: Networking Online 173 Chapter 13: Using Social Media to Keep Relationships Alive 183 Chapter 14: Networking Using Different Social Media Platforms 203 Chapter 15: Joining Up Your Online and Offline Networking 215 Part IV: Turbo-charging Your Networking 225 Chapter 16: Using Networking to Build Your Business 227 Chapter 17: Building Networking into Your Business Strategy 241 Part V: Measuring Your Success 249 Chapter 18: Networking or Notworking? 251 Chapter 19: Revisiting Your Approach 259 Part VI: The Part of Tens 271 Chapter 20: Ten Ways to Improve Your Networking Results 273 Chapter 21: Ten Networking Gaffes to Avoid 279 Index 285
Stefan Thomas is Network Director for 4Networking and a marketing and networking expert. He spends his days roving the 4N network and helping members get the best from 4Networking.
Learn to: Use networking to grow your business Get the most out of networking events Introduce yourself and your business with confidence Join up your networking using social media The definitive guide to business networking Networking is a great way to promote yourself and your company, find potential clients and suppliers, swap ideas and keep up with market trends. This practical, easy-to-use resource will have you networking with confidence in no time! Get a grip — get the basics of networking, including networking for business owners, job seekers and sales professionals Face-to-face — find out about the advantages of face-to-face networking groups and how to make connections Go online — use social media to network, keep relationships alive and make new connections Turbo-charge your networking — discover personal branding, networking to build your business and how to expand your network Measure success — understand the benefits of networking and how to measure the success of your efforts Open the book and find: The different aspects of networking Tips on measuring your success at networking Where to find new networking opportunities Advice on networking online How to network at trade shows Advice on preparing for networking events - and following up afterwards

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