Details
How to Turn Down a Billion Dollars
The Snapchat Story
11,99 € |
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Verlag: | Virgin Digital |
Format: | EPUB |
Veröffentl.: | 15.02.2018 |
ISBN/EAN: | 9780753552063 |
Sprache: | englisch |
Anzahl Seiten: | 304 |
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Beschreibungen
'A fast-paced, highly readable history of one of the defining companies of our time. If you're interested in Snapchat, or just plain mystified by it, you must read this book' -- Brad StoneWould you turn down three billion dollars from Mark Zuckerberg?When he was just twenty-three years old, Evan Spiegel, the brash CEO of the social network Snapchat, stunned the world when he and his co-founders walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius?In How to Turn Down a Billion Dollars, Billy Gallagher takes us inside the rise of one of Silicon Valley s hottest start-ups. Snapchat began as a late-night dorm room revelation before Spiegel went on to make a name for himself as a visionary CEO worth billions, linked to celebrities like Taylor Swift and his fianc e, Miranda Kerr.A fellow Stanford undergrad and fraternity brother of the company s founding trio, Billy Gallagher has covered Snapchat from the start. His inside account offers an entertaining trip through the excess and drama of the hazy early days with a professional insight into the challenges Snapchat faces as it transitions from a playful app to one of the tech industry s preeminent public companies. In the tradition of great business narratives, How to Turn Down a Billion Dollars offers the definitive account of a company whose goal is no less than to remake the future of entertainment.