THE FORGOTTEN FOUNDATIONS OF FUNDRAISING
Practical Advice and Contrarian Wisdom for Nonprofit Leaders
Copyright © 2019 by John Wiley & Sons, Inc. All rights reserved.
Published by John Wiley & Sons, Inc., Hoboken, New Jersey.
Published simultaneously in Canada.
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Library of Congress Cataloging‐in‐Publication Data
Names: Beer, Jeremy, 1972– author. | Cain, Jeffrey J., 1965– author.
Title: The forgotten foundations of fundraising : practical advice and contrarian wisdom for nonprofit leaders / Jeremy Beer and Jeff Cain.
Description: Hoboken, New Jersey : John Wiley & Sons, Inc., [2019] | Includes index. |
Identifiers: LCCN 2018054063 (print) | LCCN 2018057397 (ebook) | ISBN 9781119546450 (AdobePDF) | ISBN 9781119546474 (ePub) | ISBN 9781119546467 (hardcover)
Subjects: LCSH: Fund raising. | Nonprofit organizations—Management.
Classification: LCC HV41.2 (ebook) | LCC HV41.2 .B44 2019 (print) | DDC 658.15/224—dc23
LC record available at https://lccn.loc.gov/2018054063
Cover Design: Wiley
Cover Image: © xefstock/iStock.com
To all our colleagues and clients, past and present, for helping strengthen the little platoons.